The power of pre-recorded announcements (PRAMs)

Many airlines use pre-recorded announcements (PRAMs) to impart important messages to passengers, whether it’s to convey safety instructions or to sell headsets.

A friendly welcome on board message helps to reassure passengers and sets the right tone for the passenger experience as not every person on board will have flown with your airline before, and for some passengers, this might be their first flight. You may want to play a pleasant and professional farewell message too as passengers end their journey with you.

Making sure that all passengers understand vital safety instructions and know what to do in the event of an emergency is of the utmost importance.  IFE Services can help you produce a high quality, polished safety announcement that covers important information about seatbelts, oxygen masks, life jackets, emergency exits and evacuation procedures.

During the flight, you may be keen to encourage your passengers to buy duty free goods and other on board products and services. Professional pre-recorded sales announcements will help let your passengers know that they can buy food, beverages and duty free goods such as perfumes and spirits during the flight.

When you've invested in cutting edge and expensive in-flight entertainment (IFE) systems to provide customers with a wide range of content, you'll want to make sure that your passengers take advantage of the opportunity to enjoy it. A PRAM that promotes headsets to passengers so that they can watch movies and TV shows and listen to music and audio books will help achieve this.

If you offer passengers portable IFE systems onboard then a PRAM is a great way to encourage them to hire one. Handheld devices such as the Sony PlayStation Portable (PSP) are light and robust and can include a broad selection of the latest video games as well as movies and TV shows. Younger passengers can also enjoy the digital comics that often come pre-loaded on to each device.

IFE Services can help you produce any PRAM you need. From script-writing and sourcing professional voiceover artists to translating into multiple languages, we will deliver a seamless service across your fleet.

Find out more about how IFE Services can provide you with an original. cost-effective in-flight entertainment solution by calling us on +44 (0) 1565 752777 or emailing info@ifeservices.com today.