Creating great-looking and useful in-flight entertainment guides
Inflight entertainment guides are important for explaining the in-flight entertainment (IFE) package that’s available onboard to passengers. Often designed as glossy magazines, they need to be informative, engaging and easy to use.
IFE Services delivers over 1 million entertainment guides annually and can handle any requirement your airline may have.
One of the most common purposes of entertainment guides is the programming feature. This is where all the inflight movies, TV shows, music channels and other programmes are listed so that passengers can clearly see what's available to view or listen to during their flight.
Another popular feature to include in your entertainment guide is the review section, where the shows and films being broadcast during the flight get their own synopsis. This can help passengers make informed decisions about the entertainment you're providing, helping them to get the most enjoyable experience possible.
However, you may not want to stop there. You can also include reviews of the latest cinema releases – one of the most popular parts of the IFE mix.
To further enhance the entertainment experience, another feature you may want to include is entertainment news. This can cover everything from movie release dates and casting news to interviews with the stars.
You'll need to think about the frequency of the magazine. It should be produced every time you update your in-flight entertainment content so that it will continue to be relevant, interesting and helpful. The guide also needs to be designed in a format that is attractive to a broad range of different ages and cultures.
As well as providing information about the IFE available onboard, the magazine can also include other entertainment for the passenger in the form of competitions and quizzes.
It's always good to make a personal connection with passengers, which is why introducing a welcome message from a Director plus the latest news about the airline such as new services and routes is a great idea.
Entertainment guides can be a useful platform for advertising goods such as duty free products, snacks and drinks. It gives passengers the chance to think about what they want early on and make a decision long before a flight attendant is standing next to them.
Finally, it's always useful to find out what passengers thought about the service you provided. Including contact information, such as a customer service email address or telephone number will help gain valuable feedback that will produce an even better offering going forward.
When ready, it will be important to find an in-flight entertainment provider that has experience in producing high quality in-flight entertainment guides.
Find out more today about our in-flight entertainment guides by calling us on + 44 (0)1565 752777 or emailing info@ifeservices.com.
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